Business

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Glossary of Business and Financial Terms

GLOSSARY Y


The return on an investment usually expressed as a percentage per annum of the amount invested.

A method used to analize the present value of a future income stream for purposes of investment comparison and/or valuation.

The rate of return or yield on capital realized from all future benefit arising out of ownership.


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Marketing Tips

Today, every businesses must have an online marketing strategy in order to succeed.
Having quality content on your website or blog is excellent marketing strategy you can use to keep people's attention.
You should select your target markets, analyze carefully and then develop a marketing program with a mix of product or service planning, distribution system, price structure and promotional program to reach those target markets. On the end of the provided process should be always satisfied customer.

"Work is life, you know, and without it, there's nothing but fear and insecurity." ~ John Lennon

Getting a Financial Picture

If you want run successful business you should have real financial picture of a business. Accurate, up-to date records are very important for every aspects of your business. It's certainly not fun, but without accurate records, you simply cannot run a successful business. It is much easier to deal with various tax departments of government or with your banker if your records are complete and comprehensible. Learn more...



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to build long term loyalty
Add personal touch
to build trust and connection
Combine the best tools
use online and offline marketing

Did You Know?

Marketing a new product or service is very challenging, because billions of dollars are spent regularly developing and launching new products and services all over the world.

Market failure is the most common reason for a product or service to fail. The other common failures are: financial failure (when product or service doesn't make any or enough money, cost of production and implementation of the service have not been sufficiently thought out in the specification stage, waste of time, etc.); organizational failure (poor management, miscommunication, lost productivity, failure to innovate, poor or bad collaboration, etc.) technical failure (when it doesn't work properly, wrong concept, poor implementation etc.) and political failure (when the source of failure is action by the government). Find out more...