Business

Business Tips & Info


Your Network Can Boost Your Business


Did you know that most people like to do business with someone they know? From lawyer, accountant, dentist, web designer, roofer to hairdresser and car mechanic, it's amazing how many people like to use referral.

Most business people understand the importance of getting a referral, but when it comes to their own business, they have no plan for getting one from people they know.

Smart business people know how to generate referrals and how to build their networking contacts. They also know how to motivate people to send more referrals their way. They even have plan for it.


Here are some easy ways others can help you promote your business:

Be prepared to accept help at the moment it's offered to you.

Ask your contacts to invite you to attend their events or programs. This will give you opportunity to meet new prospects. You can offer some special discounts on promotional materials or provide gifts for all people involved.

Know your specific needs, so if someone ask you if they can help you with your business, you have an instant answer.

Ask people and businesses you know if you can display your marketing material in their places such as offices, bulletin boards, front counters or some other place to increase visibility.

People you know can endorse your products or services and encourage others to use them.

Your sources can introduce you to prospects or arrange a meeting on your behalf.

Donate time or materials to a worthy cause your source is involved with, and ask them to nominate you for recognition or awards.

Let your contacts sell your products or recommend your services to the prospects they know for some kind of fee or partnership to promote their business.

Your sources can help you distribute information about your business in their marketing materials, flyers, on the back of their receipt, in form of coupons given to their customers, in their newsletters etc.

Offer sponsorship for events your sources organize to enhance their customer relations or as reward to their valuable employees. Sponsorship can enhance the profile of your business and demonstrate commitment of your business to support your source, giving you an opportunity to connect with other people involved.

The Power of Appreciation

Team work is the best tool for any business. Show some appreciation to your workers. Employee appreciation and personal thanks, whether in a small business or large corporation works magic. Every employee wants acknowledgment and personal appreciation, which is also the best way to keep them more productive, engaged, loyal and eager to contribute. Employee recognition is a powerful tool to create culture of engagement, so don't forget to offer personal thanks to your older team members. For people new in the business, experienced and older team members can provide support and guide every step of the way, if they are motivated.



Promote locally
to build long term loyalty
Add personal touch
to build trust and connection
Combine the best tools
use online and offline marketing

Did You Know?

It doesn't take a fortune to sell your products and services on the Internet. It just takes some knowledge of what your customers want and how to find a way to present your sales solution to them.

For business people either selling products or promoting their services on the Internet, the importance of attractive, fast, usable sites can't be overstressed. Much like a counter person or storefront, the appearance and function of a business' website conveys an image of the company to the customer.

Your website is your image on the Internet. That image can either be good or bad, and bad images don't sell. Adhering to a few common sense web design rules can help with the public's perception of your company and increase your sales. Find out more...